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In this scenario imagine you oversee the loyalty programs for a burger restaurant. The burger restaurant is part of a chain that competes with Red

In this scenario imagine you oversee the loyalty programs for a burger restaurant. The burger restaurant is part of a chain that competes with Red Robin for market share. The CEO of the burger restaurant wants to launch a new loyalty program. What would you recommend to your CEO to gain market share and put your company ahead of Red Robin?


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