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In-class Activity 5 One-way and two-way ANOVA are useful methods for data-driven brand management. Please write a 1-page essay according to the following procedures.
In-class Activity 5 One-way and two-way ANOVA are useful methods for data-driven brand management. Please write a 1-page essay according to the following procedures. Step 1: Select a brand you are familiar with. Step 2: For data-driven brand management, develop two cases which need one- way and two-way ANOVA respectively.
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Practical Business Statistics
Authors: Andrew Siegel
6th Edition
0123852080, 978-0123852083
