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Instructions Instructions RESEARCH ASSIGNMENT B FAIR AND FESTIVAL ASSIGNMENT BACKGROUND For this assignment, you will research a Fair or Festival, preference for one in Canada.

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Instructions Instructions RESEARCH ASSIGNMENT B FAIR AND FESTIVAL ASSIGNMENT BACKGROUND For this assignment, you will research a Fair or Festival, preference for one in Canada. ASSIGNMENT For this assignment, you will research an existing Fair or Festival. If non Canadian fair / festival are chosen, references and links must be provided for context. DELIVERABLE Students will be responsible for providing a report with the following information summarizing the three areas covered in this week's learning outcomes: Business Structure: . Provide Name of Fair / Festival chosen, brief description, location and date(s) Audience and attendance from previous year(s) . General theme and main attraction(s) for this fair / festival Business Objectives Revenue generated from it in previous year(s) Summarize economic impact to the city/town and/or event Common Programming . What makes this fair/festival unique and draw to the city/attendees? Future Programming: Provide 3 event programming recommendations to continue this event in the future, while still maintaining its theme and purpose. (This is under the assumption of pending permission from health and government officials to operate in the future. . Be creative. Visuals can be included but not a requirement. . This assignment is NOT about developing Health and Safety protocols - it is intended to get you thinking about how to keep the integrity of these events with the changing times. Again - looking for what kind of event programming event goers will be looking for. For example and going forward, the following will be consider a given or "greens-fees" for events and are NOT considered Event Programming recommendations: . Hand washing . Sanitizing stations Social distancing . 6ft apart lowing local public health advisory Why is this assignment important as you move into your career? As future leaders in the events industry, your employer will be looking to you for your leadership to bring forward new ideas to the event programming while maintaining the integrity of the festival or fair. Event Programming is a key driver to an event's success. As the event planner, bringing these new or enhanced ideas forward will assist in driving new attendance, additional revenue, possibly government funding. social media buzz and an overall positive experience for attendees/city or town it is hosted in. Reports should be short and businesslike, and include the three areas covered in this week's learning and a summary of recommendations. Must be saved and submitted as a PDF file only

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