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Intellectual property is any product of human intellect that: Select one: a. is intangible but has value in the marketplace b. is intangible and has
Intellectual property is any product of human intellect that: Select one: a. is intangible but has value in the marketplace b. is intangible and has no value in the marketplace c is tangible and has no value in the marketplace d. is tangible and has value in the marketplace The story of two Internet complanies that tried to sell stamps online is the focus of the what Went Wrong? boxed feature in Chapter 2 . The services offered by these two companies were unsuccessiful primarily because they failed which of the following tests of an opportunity? Select one: 8. the ides wasn't anchored in a product, service, or business that b. the idea wasn't attractive C. the idea wasntireatistic d
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