International Business

Mondelez case Study

1. What is Mondel; International's corporate strategy? How has its corporate strategy evolved since its independence in 2007? (Identify and clearly explain the organization's corporate strategy.) 2. What is your assessment of the competitive strength of Mgndelg International's different business units? (Apply any TWO frameworks e.g. Five forces analysis, value chain analysis, SWOT analysis, nancial ratios, etc.) 3. What is your overall evaluation of Mondelz International's corporate strategy and restructuring since 2012? What evidence and/or reasons support a conclusion that qugelg International's shareholders have benetted from the spinoff of the company's North American grocery business? (Provide evidence from case to support your conclusions.) 4. What actions do you recommend that M_qr_1_de_le_z International management take to improve the company's performance and boost shareholder value? Your recommended actions must be supported by convincing, analysis-based arguments