is the ability to perceive a stimulus that is below the level of conscious awareness Select one: O a. Selective perception O b. Selective attention O c. Selective comprehension O d. Subliminal perception e. Selective retention The various brands identified as purchase options to be considered during the alternative evaluation process are known as: Select one: a decision criteria. b. a brand attribution list. c. the working model. O d. the evoked set. e. subliminal choices