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It has been estimated that as many as 8 5 percent of new businesses are based on: Multiple Choice Products that are in high demand

It has been estimated that as many as 85 percent of new businesses are based on:
Multiple Choice
Products that are in high demand but lack an adequate supply chain to fulfill consumer orders.
"Eureka" moments.
Products that exist in foreign markets but have not yet found their way to North America.
Product ideas similar to those of prior employers of the founders.
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