Question
It is about to select the latest products and/or services (including pictures as examples).And give the essays to discuss how knowledge of consumer behavior or
It is about to select the latest products and/or services (including pictures as examples).And give the essays to discuss how knowledge of consumer behavior or lack of knowledge can contribute to consumer success or failure.
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
