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It is said that the optimal choice of entry mode depends on the firm's strategy. When technological know how constitutes a firm's core competence, which
It is said that the optimal choice of entry mode depends on the firm's strategy. When technological know how constitutes a firm's core competence, which mode of entry is best:
Question Answer
a
Joint ventures seem to be optimal
b
Franchises
c
Transnational strategy
d
Wholly owned subsidiaries
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