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J. James Book Publishers is trying to decide whether to offer a 3% cash discount for payments made within 10 days, making its new terms

J. James Book Publishers is trying to decide whether to offer a 3% cash discount for payments made within 10 days, making its new terms 3/10, net 30. On average, its paying customers currently pay in 40 days under its present terms of net 30. A sales analyst estimates that sales will stay the same. The existing bad-debt loss rate is 3%; the rate under the new policy will be the same. It is estimated that 40% of J. James paying customers will continue to pay in 40 days, on average. The company s annual cost of capital is 10%. Annual sales will remain unchanged at $250 million, and the variable cost ratio will continue to be 60%. The variable expenses for credit administration and collections will drop from 5% to 4% if the cash discount is implemented.

What is the daily net present value of the new trade credit policy?

a.

$233,651.47

b.

$18,500.57

c.

$213,326.27

d.

$77,465.37

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