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Jaguar Land Rover Limited ( JLR ) , a British automobile manufacturer, was purchased by Ford Motor Company in 1 9 9 9 . However,

Jaguar Land Rover Limited $($ JLR $),$ a British automobile manufacturer, was purchased by Ford Motor Company in $1999 .$ However, Ford sold JLR to Tata Motors in $2008 .$ Why did Ford do so $?$ Discuss the specific concept $($ s $)$ of Strategic management illustrated by this example?

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Recommended Textbook for

Understanding Business Ethics

Authors: Peter A. Stanwick, Sarah D. Stanwick

3rd Edition

9781506303239

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Question

Jaguar Land Rover Limited ( JLR ) , a British automobile manufacturer, was purchased by Ford Motor Company in 1 9 9 9 . However,

Jaguar Land Rover Limited (JLR), a British automobile manufacturer, was purchased by Ford Motor Company in 1999. However, Ford sold JLR to Tata Motors in 2008. Why did Ford do so? Discuss the specific concept(s) of Strategic management illustrated by this example?

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Recommended Textbook for

Understanding Business Ethics

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Jaguar Land Rover Limited $($ JLR $),$ a British automobile manufacturer, was purchased by Ford Motor Company in $1999 .$ However, Ford sold JLR to Tata Motors in $2008 .$ Why did Ford do so $?$ Discuss the specific concept $($ s $)$ of Strategic management illustrated by this example?