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Janet Ludlow's firm requires all its analysts to use a two-stage DDM and the CAPM to value stocks. Using these measures, Ludlow has valued QuickBrush

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Janet Ludlow's firm requires all its analysts to use a two-stage DDM and the CAPM to value stocks. Using these measures, Ludlow has valued QuickBrush Company at $63 per share. She now must value SmileWhite Corporation. a. Calculate the required rate of return for SmileWhite using the information in the following table: December 2013 Company QuickBrush Beta 1.35 Market price $45.00 Intrinsic value $63.00 Note: Risk-free rate = 3 %; expected market return = 12%. SmileWhite 1.20 $35.00 b. Ludlow estimates the following EPS and dividend growth rates for SmileWhite: First three years: Years thereafter: 11% per year 8% per year Estimate the intrinsic value of SmileWhite using the table above and the two-stage DDM. Dividends per share in 2013 were $1.63. c. Recommend QuickBrush or SmileWhite stock for purchase by comparing each company's intrinsic value with its current market price. d. Describe one strength of the two-stage DDM in comparison with the constant-growth DDM. Describe one weakness inherent in all DDMs

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