JD.com, a Chinese online retailer, and the world's third largest online retailer. Its vision is to become the most trusted company in the world. The company's six core values are: customer first, integrity, collaboration, gratitude, all in, and ownership. JD.com's commitment to quality and authenticity of products is accomplished through its technology and innovation focus in making the business processes efficient and reliable. The company also incorporates big data, cloud computing, robotics, drones, and more to give consumers the best retail experience possible. JD.com understands that a large factor in building the trust of online consumers comes from a customer's desire to know the origin of their products. Because of this, JD.com has incorporated blockchain technology to provide transparency in its supply chain. JD.com has a vision to change the future of global commerce and wants to enable other retailers to accomplish the same. The company works to share its big data technology discoveries with partners hoping to increase efficiency and innovation across many industries globally.

• In what ways does JD.com benefit from sharing its technology and infrastructure with its partners?
• Describe how JD.com can measure the success of its AI-based SnapShop tool.
• Why is it important for JD.com to have an omnichannel retailing strategy?