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Jordan Cameras, Incorporated manufactures two models of cameras. Model ZM has a zoom lens; Model DS has a fixed lens. Jordan uses an activity-based costing

Jordan Cameras, Incorporated manufactures two models of cameras. Model ZM has a zoom lens; Model DS has a fixed lens. Jordan uses an activity-based costing system. The following are the relevant cost data for the previous month:

Direct Cost per Unit Model ZM Model DS
Direct materials $ 20.80 $ 10.80
Direct labor 29.60 13.60

Category Estimated Cost Cost Driver Amount of Cost Driver
Unit level $ 24,000 Number of units ZM: 2,500 units; DS: 9,500 units
Batch level 48,500 Number of setups ZM: 25 setups; DS: 25 setups
Product level 87,500 Number of TV commercials ZM: 14; DS: 11
Facility level 270,000 Number of machine hours ZM: 500 hours; DS: 1,000 hours
Total $ 430,000

Jordans facility has the capacity to operate 4,500 machine hours per month.

Required

Compute the cost per unit for each product.

The current market price for products comparable to Model ZM is $130 and for DS is $83. If Jordan sold all of its products at the market prices, what was its profit or loss for the previous month?

A market expert believes that Jordan can sell as many cameras as it can produce by pricing Model ZM at $125 and Model DS at $46. Jordan would like to use those estimates as its target prices and have a profit margin of 30 percent of target prices. What is the target cost for each product?

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