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Juanita and Carl are implementing a balanced scorecard for their company, DoItRight Manufacturing. They are considering various performance metrics for assessing progress toward strategic objectives.
Juanita and Carl are implementing a balanced scorecard for their company, DoItRight
Manufacturing. They are considering various performance metrics for assessing progress
toward strategic objectives. Which of the following would be a good choice of performance
metric for the strategic objective listed?
a The strategic objective of increasing profits is measured by the customer satisfaction rating.
b The strategic objective of increasing profits is measured by the number of hours provided for
employee training.
c The strategic objective of delighting the customer is measured by the average employee
tenure.
d The strategic objective of delighting the customer is measured by the number of repeat
customers.
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