LEAD.301.C1 Personal Leadership

Week 6 Your Sweet Spot Brand Discussion Forum

PLS DO NOT GENERALIZE THE ANSWER. THANK YOUUUUU

This week, we consider several topics to expand your awareness of what you bring to the workplace. The first is your intrinsic and extrinsic motivations. Then we'll briefly revisit articulating your strengths. It's the intersection of your motivations and strengths. With these two, we'll take a crack at defining your sweet spot. This link is in the syllabus and will give you more information on how Bill George, former Medtronic CEO and now Harvard professor, defines sweet spot:https://discoveryourtruenorth.org/finding-your-sweet-spot-as-a-leader/

Then we'll take a look at defining your personal brand. In many of the companies with which I work, the term "personal brand" or "leadership brand" is frequently used. This is another way of considering your strengths. Read the Ulrich and Smallwood article and follow the steps for creating your leadership brand. You might want to watch these videos first.

How to build your personal brandBeth Miller

https://youtu.be/ETsasR8RH74

The third topic is based on the groundbreaking work ofJack Zenger and Joe Folkman. Like Tom Rath and Marcus Buckingham's Gallup research, Zenger and Folkman's research findings strongly suggest that there are 16 leadership competencies that, when performed extraordinarily well, result in higher business performance. This, by the way, is similar to research conducted by Bob Anderson and William Adams inMastering Leadership. Read the assigned Zenger, Folkman, and Edinger article and identify one major strength and a complementary strength that you could benefit from enhancing.

https://youtu.be/kHs_v6WaKgM

And finally, read the short article about 10 fatal flaws. Consider where and when you have seen these in your work life. Here is a video explanation

https://youtu.be/y7N_aLJixBQ

Your initial should cover at least one of these first three steps, and by the end of the posting week, everyone is required to createee aaa picture or story that illustrates your sweet spot. Be creative. You can record yourself and post that. Be creative.

TO DO:

1. Think about the 3-5 year goal you identified. What does your personal brand need to be? Share your initial draft of your personal brand. It should be in the form of:

I want to be known for _________so I can deliver___________. What are some specific ways you can test it?

2.Also thinking about your 3-5-year goal, what do you think is your one greatest strength and what is one complementary strength you can develop to amplify your effectiveness, using the Zenger Folkman process? Explain how and why.

3.Describeee aaa leader you have known who had one of the ten fatal flaws, and based on what you know now, how would you coach him or her?

4.Put this all together by creatinggg aaaa picture or story or video that illustrates your sweet spot. Include:

• Your personal brand
• Your Values
• Your Purpose
• Your Strengths