Let's say you work for a company called Pet-Tech, which created an app that helps pet owners monitor their pet's health, activit levels, and location. The product includes features such as GPS tracking, health monitoring, and customized feeding schedules. Using information presented in Chapter 10, describe what happens during each stage of Pet Tech's life cycle. What decisions will marketers have to make at each stage?

Let's scy you work for a company called Pet-Tech, which created an app that helps pet owners monitor thelr pet's health, activ levels, and location. The product includes features such as GPS trocking, health monitoring, and custombed feeding schedules. Using information presented in Chapter 10, describe what happens during each stage of Pet Tech's life cycle. What decisions wi marketers have to make at each stage