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Location Score Factor (100 points each) Convenience Parking facilities Display area Shopper traffic Operating costs Neighborhood Weight .15 20 .18 127 .10 10 1.00 A
Location Score Factor (100 points each) Convenience Parking facilities Display area Shopper traffic Operating costs Neighborhood Weight .15 20 .18 127 .10 10 1.00 A 80 72 88 94 98 96 70 76 98 86 90 85 C 60 92 ge 80 82 75 a. Using the above factor ratings, calculate the composite score for each location. (Do not round intermediate calculations, Round your final answers to 2 decimal places.) Location Composite Score 8863 901 89.03 B b. Determine which location alternative (A, B, or C) should be chosen on the basis of maximum composite score, OB OC
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