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Macaron Viral (MV) is presently selling 6,000 boxes of macarons per week with fixed costs of RM14,000. Present profit is about RM2,000. Since CMO and
Macaron Viral (MV) is presently selling 6,000 boxes of macarons per week with fixed costs of RM14,000. Present profit is about RM2,000. Since CMO and now CMCO, demand for delivered macarons has been overwhelming. MV owner feels that they need to increase sales to 7,500 boxes per week by reducing price by 10 percent. As a result, profit is estimated to be increased by 50%. Determine: a) The variable cost per box b) The selling price per box (before and after owner's decision)
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