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Managing Corporate Social Responsibility ( CSR ) well will allows an entity or a firm to identify potential risks to the Company and respond to

Managing Corporate Social Responsibility (CSR) well will allows an entity or a firm to identify potential risks to the Company and respond to areas of performance where they fall behind....it also means they can identify opportunities to differentiate themselves from competitors. CSR can help in drawing shoppers [customers] to their stores, attract and retain the best staff, make them a partner of choice with suppliers and create value for shareholders. On the other hand commentators, other players and critics believe that CSR programs are undertaken by companies to:
a. Distract the public from ethical questions posed by their core operations.
b. Direct public attention away from other, harmful business practices e.g. tobacco, alcohol or munitions firms, uncompetitive tendencies and unfair business practices
c. Corporations that employ CSR behaviours do not always behave consistently in all parts of the world.
Consider the above discourse and discuss your own balanced views on the subject:

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