2. Interpret "Eight Key Elements of a Business Model" regarding fast delivery business model of Getir. Value proposition defines how a company's product or service fulfills the needs of customers. Revenue model describes how the firm will earn revenue, produce profits, and produce a superior return on invested capital. Market opportunity refers to the company's intended marketspace and the overall potential financial opportunities available to the firm in that marketspace. Competitive environment refers to the other companies operating in the same marketspace selling similar products. Competitive advantage achieved by a firm when it can produce a superior product and/or bring the product to market at a lower price than most, or all, of its competitors. Market strategy is the plan you put together that details exactly how you intend to enter a new market and attract new customers. Organizational Development & Management Team