Many groceries employ pricing when they drop the price on a well-known product to draw people into the store, hoping they'll buy other items as well as the sale items. loss-leader high-low everyday low value Question 15 (1 point) Price incentives like Buy-One-Get-One and half-off deals tend to enhance the value of the brand in the eyes of consumers drive short-term and long-term gains drive short-term sales, but not long-run gain