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Marketers using a pushing promotional strategy might offer which of these services to marketing intermediaries? a. Cash discounts b. Trade discounts c. Cooperative advertising allowances
Marketers using a pushing promotional strategy might offer which of these services to marketing intermediaries? a. Cash discounts b. Trade discounts c. Cooperative advertising allowances d. Promotiona
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Foundations of Operations Management
Authors: Larry P. Ritzman, Lee J. Krajewski, Manoj K. Malhotra, Robert D. Klassen
3rd Canadian Edition
132317532, 978-0133076783, 133076784, 978-0132317535
