Marketing $1021$

Principles of Marketing

Blackburn $2022$

Due: February $20,2023$

Name$($s$)($first and last of all group members$)$

You will be conducting a Marketing Research survey in groups of $1$ to $3$ members. You will need to identify a business, organization, or group whereby information on their target market$$s thoughts, insights, opinions, requirements, needs, wants, or demands would be helpful to the company, in terms of re$-$positioning their marketing mix. $($The four P$$s$),$ expanding, growth strategies, campaigns, rebranding, etc. $($You do not need to address all of these things, just what you feel is most important$).$ Remember, defining the organizational Problem is the most important part!