Marketing Math!

Sales: $450 (in millions) Cost of Goods Sold: Management salaries 31.7 Crew salaries 27.6 Food 153.0 Packaging (food) 10.6 Total Cost of Goods Sold: 222.9 Operating Expenses: Rent 93.0 Real Estate Taxes 1.7 Royalty (to franchisor) 15.0 Insurance 2.3 Office Expense 9.6 Advertising and promotion 27.3 Miscellaneous 20.1 Depreciation 9.7 Total Operating Expenses: 1787 Operating Profit Before Tax: 48.4 (a) Create a total-dollars MCS (through NMC, including % for GMC, PGMMCNMC) from the information found on the income statement. Note that you should not rely on the categories" above (e.g. Cost of Goods Sold), but rather on how each expense acts