marketing plan for a coffee shop Prepare a Marketing Plan that answers the following pertinent questions:

Product Description: What product or service are you going to provide?

Marketing Strategy: How will your marketing plan support your business goals?

Mission Statement: What are you trying to accomplish, and why?

Target Market: Whom are you trying to reach with your marketing activities?

Competitive Analysis: Who are you up against, and where do you rank?

Unique Selling Proposition: What makes your business unique?

Pricing Strategy: What will you charge, and why?

Promotional Plan: How will you reach your target market?

Social Media: How will your employee social media? Provide specific details from the video presentations.

Marketing Budget: How much money will you spend, and on what?

Action List: What tasks do you need to complete to reach your marketing goals?

Metrics: How are you implementing the plan and where can you improve?