Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

-McDonald's is creating new menu items to appeal to new, health conscious customers. Is this an example of Market Penetration, Market Development, Product Development, or

-McDonald's is creating new menu items to appeal to new, health conscious customers. Is this an example of Market Penetration, Market Development, Product Development, or Diversification?

-A small winery (that just makes and sells wine in bulk to wholesalers) is considering opening up a small restaurant on their property. Is this an example of Market Penetration, Market Development, Product Development, or Diversification?

-Wal-mart stores are planning to use more frequent discounts to attract more new customers. Is this an example of Market Penetration, Market Development, Product Development, or Diversification?

-A local Chinese restaurant has expanded its menu to also include Vietnamese and Thai food because their customers were asking for it. Is this an example of Market Penetration, Market Development, Product Development, or Diversification?

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Marketing The Core

Authors: Roger Kerin

8th Edition

1260483517, 9781260483512

More Books

Students also viewed these Marketing questions