Question
Med Max buys surgical supplies form a variety of manufacturers and then resells and delivers these supplies to hundred of hospitals.Med Max set its prices
Med Max buys surgical supplies form a variety of manufacturers and then resells and delivers these supplies to hundred of hospitals.Med Max set its prices for all hospitals by marking up its cost of goods sold to those hospitals by 5%.For example, if a hospital buys supplies from Med Max that has cost Med Max $100 to buy from manufactures, Med Max would charge the hospital to purchase these supplies.
For years, Med Max believed that the 5% markup covered its selling and administrative expenses and provided a reasonable profit.However, in the face of declining profits Med Max decided to implement an activity-based costing system to help improve its understanding of customer profitability.The company broke its selling and administrative expenses into five activities shown below:
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