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Mercedes recently changed its U.S. strategy by announcing that it is developing cars for the $30,000 to $45,000 price range (as well as its typical

Mercedes recently changed its U.S. strategy by announcing that it is developing

cars for the $30,000 to $45,000 price range (as well as its typical upper-end cars).

What might have accounted for this change in strategy?  In your answer, include a

discussion of the implications from the standpoints of marketing, production, and

finance.explain.

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