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MGMT Study #2 Nike, Inc. 1. What are Nikes vision, mission, and values? Nikes strategic intent is to be a company that stands for some-thing

MGMT Study #2 Nike, Inc.

1. What are Nikes vision, mission, and values? Nikes strategic intent is to be a company that stands for some-thing meaningfulwhat does this mean? What are the upsides and downsides of this kind of corporate social responsibility?

2. Analyze the external environment Nike faces by applying a PESTEL analysis. What is your conclusion?

3. Analyze the industry environment Nike competes in by applying a five forces analysis. What is your conclusion?

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