Michelle is the head of marketing for Aspen, which offers athletic and lifestyle apparel that is similar to Lululemon. She is planning Aspen's distribution strategy and has decided to distribute through a limited number of retailers: Nordstrom, Sak's Fifth Avenue, Bloomingdale's, and Macy's.

Which of the following distribution strategies is Aspen using?

a$.$

Discriminative distribution

b$.$

Associative distribution

c$.$

Selective distribution

d$.$

Intensive distribution