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Midway Hotel Group asked its Twitter followers to send in ideas for new room service menu items. The three most - popular items will be

Midway Hotel Group asked its Twitter followers to send in ideas for new room service menu items. The three most

-

popular items will be added to the menu next year. What technique is the company using to build community?

blogging

an organic search

crowdsourcing

showrooming

groupthink

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