Mindshift Business Solutions $($MBS$)$ is a research and consulting firm which caters to the customer needs of market research $($qualitative and quantitative$),$ online research, and consulting. MBS belongs to the small$-$to$-$medium enterprise market with clientele from both India and abroad. It allows flexible work practices for its employees. For instance, people with specific competencies can receive training and then work in the field of market research; remote work and flexible work hours are allowed. MBS has $$virtual teams$$ working across multiple locations but with no specific branch. MBS stores a lot of information and has created a knowledge base with a digital repository of documents & information. This is critical for its market research solutions. Its existing traditional IT infrastructure uses data center's, that incurs fixed costs like licensing fees and leased lines for connectivity. Overtime it has developed some home$-$grown solutions to cater to the changing needs and demands of the organization. But this approach has resulted in MBS ending up with monstrous IT applications that could not keep up with the changing demands in the effervescent and creative domain of market research. The CEO of MBS is looking for ways to solve the problems of IT without having the need to be resource intensive.

Q$)$ The CEO pondered on adopting cloud$-$based solutions for MBS$.$ Identify and analyse the key drivers and challenges for small businesses like MBS to move to the cloud. $(3$ points$)$