Mini Case 10 (Strategic Management 2nd by Frank T. Rothaermel) about From good to great to gone: the rise and fall of circuit city.

1. Why was Circuit City so successful as to be featured in Good to Great? What was its strategic position during its successful period? How did it contribute to competitive advantage?

2. Why did Circuit City lose its competitive advantage? What was Circuit Citys strategic position during the time of its competitive advantage?

3. What could Circuit Citys management have done differently?

4. What is the future of Best Buy as the leader in big-box electronics retailing as it faces tough competition with Amazon and other online retailers? What core competencies in big-box retailing are critical not only to survive but also to gain and sustain a competitive advantage?