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MKT4104 Digital Marketing a. Find and explain real-life examples of collaborative filtering, retargeting, permission marketing, and categorizing customers according to value. b; Discuss in detail

MKT4104 Digital Marketing

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a. Find and explain real-life examples of collaborative filtering, retargeting, permission marketing, and categorizing customers according to value. b; Discuss in detail how these ' methods improve personalization in a digital ' marketing context

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