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MR 2 0 0 3 Winter 2 4 Assignment 2 Social Media Campaign and Digital AdsSocial media content is important as a key engagement tool

MR2003 Winter 24Assignment 2Social Media Campaign and Digital AdsSocial media content is important as a key engagement tool with consumers. Companies leverage socialmedia to push brand messages and advertise to influence customers to action.For your assignment, you are asked to create a social media campaign on a product of your choice(must be Canadian or North America) and support it by creating a digital ad.Details of your campaign should include how long the campaign will run and how you intend onpromoting it, what audience are you targeting (what age group, and what kind of people). Include abudget for a digital ad on each platform you choose. You must also build a content calendar for thisperiod.For the details of your assignment requirements, refer to the RUBRIC provided.EVALUATIONThis assignment is worth 15% of your overall grade

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