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Nathan owns a gift and card shop and is currently preparing a market summary. To be most effective, the cor section of his market summary

Nathan owns a gift and card shop and is currently preparing a market summary. To be most effective, the cor section of his market summary should
list owy direct competitors.
list only indirect competitors.
list both direct and indirect competitors.
list possible tactics to obtain a larger market share.
focus only on competitors that sell the same product as his.
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