Natural Beauty is a company dedicated to the marketing and sales of organic beauty products; it is distinguished by the use of superior quality raw materials, in order to improve the quality of life of people and promote the consumption of environmentally friendly products. Creams and make-up based on natural oils are the mainstay of its sales, so through its official website it invites customers who purchase a certain number of products to take a free workshop called Natural Beauty, in which natural lip gloss made from beeswax, castor oil, vanilla and sugar is made. From the elements of the campaign's CIM plan: 1. mention: a. Target audience: b. Two objectives to be achieved: c. Media to disseminate the message: 2. Determine: a. Two tools from the promotional mix to increase the dissemination of the message: b. Budget setting method considering competing companies: c. Method of evaluating effectiveness and return on advertising investment: