No Duality

Mr$.$ Morgan was receptive to the idea of separating his duality to be solely the Chairman of the Board. He has agreed to serve as CEO until a replacement qualified CEO is found. He realizes that a new strategy will be a breath of fresh air, and the implementation could be more effective if a new CEO comes with it$.$ He appoints you as the leader of the talent search for the new CEO.

There are two pools of individuals you can analyze to find the right candidate to lead Krispy Kreme during this time of transition. One pool is the internal managerial labor market, and the other is the external managerial labor market.

Which market would serve you best to help bring a new strategic direction to Krispy Kreme?