Question
(Note: This case relates to the appendix on the Theory of Constraints.) Five Star Tools is a small family-owned firm that manufactures diamond-coated cutting tools
(Note: This case relates to the appendix on the Theory of
Constraints.)
Five Star Tools is a small family-owned firm that manufactures
diamond-coated cutting tools (chisels and
saws) used by jewelers. Production involves three major processes.
First, steel "blanks" (tools without the diamond coating)
are cut to size. Second, the blanks are sent to a chemical bath that
prepares the tools for the coating process. In the third major process,
the blanks are coated with diamond chips in a proprietary
process that simultaneously coats and sharpens the blade of each
tool. Following the coating process, each tool is inspected and defects
are repaired or scrapped.
In the past 2 years, the company has experienced significant
growth and growing pains. The company is at capacity in the coating
and sharpening process, which requires highly skilled workers
and expensive equipment. Because of the bottleneck created by
this operation, the company has missed deadlines on orders from
several important customers.
Maxfield Turner, the son of Frederick Turner, founder of
Five Star Tools, is the president of the company. Over lunch he
and Betty Spence, vice president of marketing, discussed the
situation. "We've got to do something," Betty began. "If we don't
think we can meet a customer's order deadline, we should turn
down the business. We can't simply keep customers waiting for
product or we'll develop a reputation as an unreliable supplier.
You know as well as I do that this would be devastating to our
business."
"I think there may be another approach, Betty," replied Max.
"Some of our products are exceptionally profitable. Maybe we
should concentrate on them and drop some of the less profitable
ones. That would free up our production resources. Or maybe we
can figure out a way to run more product through the coating
process. If we could just loosen that constraint, I know we could
improve our response time and profitability. I'll tell you what I'll
do. I'll get the accounting department to prepare an analysis of
product profitability. That should help us figure out which products
to concentrate on. And I'll get the production people thinking
about how to free up some time in coating. We'll meet early
next month and try to get a handle on how to deal with our production
constraints."
Required
a. What steps can be taken to loosen the constraint in coating
and sharpening?
b. Consider Model C210 and Model D400 chisels. Which
product should be emphasized if the constraint in coating and
sharpening cannot be loosened?
c. Focusing only on the Model C210 chisel and the model D400
chisel, what would be the benefit to the firm of gaining one
more hour of production time in coating and sharpening?
d. In coating and sharpening, the operator begins by inspecting
items that have arrived from the chemical bath. If rough edges
or blemishes are detected, the operator smooths and/or buffs the
items before actual coating or sharpening takes place. (Note that
this process is in addition to the inspection that takes place at a
separate inspection station following coating and sharpening.)
In order to save valuable time in coating and sharpening, management
is considering forming a separate inspection station
before
the coating and sharpening process. The inspection station
can utilize existing smoothing and buffing equipment, and it can
be staffed on an as-needed basis by an employee who normally
works in the chemical bath area, which has excess capacity (so
the employee will not be missed for brief periods). Management
estimates that this action will free up 240 hours in coating and
sharpening ([an average of 5 minutes per hour 8 hours per
day 360 operating days per year]/60). Management has calculated
that the average contribution margin per unit for its products
is $300. The average contribution margin per hour spent in
coating and sharpening is $850.
Based on this information, estimate the incremental profit per
year associated with adding the new inspection station.
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