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Now you must make a recommendation to YelloW for an investment strategy to pursue for the ShipShape product. After reviewing your research, your team agrees

Now you must make a recommendation to YelloW for an investment strategy to pursue for the ShipShape product.

After reviewing your research, your team agrees that a market penetration strategy would be best for the ShipShape. Given the strategy your team has chosen, which of the following should you recommend to YelloW?

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