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Oded and Suka are members of the development team at PromoCaptions, an advertising company. They discuss the mode of advertising for a new product. Oded
Oded and Suka are members of the development team at PromoCaptions, an advertising company. They discuss the mode of advertising for a new product. Oded supports online advertising. However, Suka argu...
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
