On Internet and mobile, which of the following is not a critical element for content marketing that aims to capture customers' attention in a way that provides value and cohesive experience to an audience?

A. Multicolor background

B. Stackable pieces of content

C. Meaningful Images

D. Videos and sounds

E. Easy to share and interact with others

Cascading style sheets, or CSSs, can be used in which of the following ways?

A. To embed the CSS directly within the HTML document

B. To create its own CSS file and then link to it from an HTML file

C. To use as a markup language as well as a presentation language

D. A, B, and C

E. A and B

True or False: Mobile marketing is connecting, engaging, and influencing individuals through and with mobile technology.

True or False: Cascading style sheets, or CSSs, are used to control both the visual and nonvisual presentation of web pages.

True or False: HTML files, CSS files, and JavaScript files are really nothing more than just plain text files.

True or False: The practice of mobile marketing is still quite young in the scheme of things and not all industry pieces are in alignment.

True or False: Having working knowledge of HTML, CSS, and JavaScript are essential basic skills that a qualified web designer should have.

There are mobile industry groups that influence industry guidelines and standards; which of the following is not one of them?

A. The Mobile Marketing Association

B. International Law Committee

C. The Internet Advertising Bureau

D. CTIA (Cellular Telecommunications Industry Association)

E. The Digital Advertising Alliance

After you have built a mobile website, how do you measure your website performance?

A. Visitor behavior

B. Site capabilities and loads

C. Content quality

D. Competitiveness

E. All of the above