In the next meeting with the CEO, she shares the following: Now that you have chosen...
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In the next meeting with the CEO, she shares the following: "Now that you have chosen a relationship strategy to use in the promotional efforts for targeting the athleisure market, I need you to also find a way to strengthen our relationship with our core customers, the serious fitness consumers." She continues, "A majority of our core consumers like to hang out with other people who work out a lot. I think we can use this insight in some way to strengthen our brand image and our relationship with our core customers." Which of the following choices would be the best way to leverage this insight to create a stronger relationship with Decathlonwear's core consumers? Select an option from the choices below and click Submit. 0 Sponsor a place online where members can share workout tips and opinions. Using fitness centers, sponsor get-togethers for people to meet after their workouts to share fitness tips and opinions. Sponsor a place online where people can read the latest fitness advice. In the next meeting with the CEO, she shares the following: "Now that you have chosen a relationship strategy to use in the promotional efforts for targeting the athleisure market, I need you to also find a way to strengthen our relationship with our core customers, the serious fitness consumers." She continues, "A majority of our core consumers like to hang out with other people who work out a lot. I think we can use this insight in some way to strengthen our brand image and our relationship with our core customers." Which of the following choices would be the best way to leverage this insight to create a stronger relationship with Decathlonwear's core consumers? Select an option from the choices below and click Submit. 0 Sponsor a place online where members can share workout tips and opinions. Using fitness centers, sponsor get-togethers for people to meet after their workouts to share fitness tips and opinions. Sponsor a place online where people can read the latest fitness advice.
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ANSWER C Sponsor a place online where people can read the latest fitness advice There are numerous w... View the full answer
Related Book For
Financial and managerial accounting
ISBN: 978-1118016114
1st edition
Authors: Jerry J. Weygandt, Paul D. Kimmel, Donald E. Kieso
Posted Date:
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