One of the companies I recently learned about that impacted the community positively from a social and economic standpoint was Vaseline jelly. Vaseline jelly was involved in an emergency first-aid kit initiative in developing countries. They also learned that preventable skin conditions, such as deeply cracked hands and burns from cooking on gas stoves or using kerosene lamps, were keeping people from working, going to school, and engaging in other basic activities - a situation that Vaseline could help alleviate (Serafeim, 2020).

Therefore, Vaseline jelly's efforts contributed to the social and economic aspect positively by rendering aid and elevating the community. That insight led to a new social-impact strategy to help heal the skin of 5 million people living in crisis or conflict (Serafeim, 2020). My perception on how a company can shape a community has changed. I never realized how far reaching an influence of a company can have on its customers and non-customers. It is necessary that the services and products offered by business organizations should be tailor-made to suit consumer's lifestyles and compliment their behavior (Duro, 2018).

Reference:

Duro, K. (2018). The effects of social environment on business. Imperium Apps. https://imperiumapps.com/the-effects-of-social-environment-on-business/

Serafeim G. (2020). Social-impact efforts that create real value. Harvard Business Review, 98(5), 38-48.

Respond to your colleagues' posts in one or more of the following ways:

• Ask a question about the social and economic impacts the organization has had on the community that your colleague described.
• Offer a related example from your own post to your colleague's analysis of their selected organization's impact on its community.
• Provide an additional perspective on how the benefits or consequences of the social impact your colleague described could shape others' perceptions of the organization by including how it would shape yours.