Operating strategies concern

the strategic actions that the company's various operating departments plan to take to capture cross$-$business synergies, turn these synergies into competitive advantage, and thereby boost the combined performance of the set of businesses the company has diversified into.

the details associated with executing the various pieces of the company's different business strategies.

the relatively narrow strategic initiatives and approaches for managing key operating units $($plants$,$ distribution centers, geographic units$)$ and specific operating activities with strategic significance $($quality control, advertising campaigns, brandbuilding efforts, supply chain activities, and website sales and operations$).$

the actions, approaches, and practices to be employed in managing particular functions within a business$--$like production, new product development, sales and marketing, customer service, and finance.

the detailed actions the firm's operating departments need to undertake in order to unify the company's functional and business strategies.