• Our firm's client, BlueMountain Inventions, LLC, has created a new invention, cellulox, a new pill that when taken daily, reduces the visibility of cellulite by 98%. The FDA has approved the pill, but BlueMountain never thought about patenting the pill. BlueMountain has decided to rebrand itself when it rolls out the new invention to the public in two months. It will be releasing a new company logo and marketing materials along with the launch. The client is very excited about its new invention, and is worried about protecting its intellectual property to ensure maximum profitability. Explain the following:
• The process of filing a patent for the client's new invention, cellulox, and why protection is needed
• Conduct a patent search to learn if a patent is available for a cellulite reduction pill. The search can be conducted here: http://patft.uspto.gov/netahtml/PTO/search-adv.htm
• The process of obtaining a trademark for the client's new business logo and why protection is needed
• The process of obtaining a copyright for the client's invention's marketing materials, and why protection is needed
• Explain how the client can continue to protect its trade secrets moving forward after protections are in place.