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Palmer Co . manufactures a variety of athletic shoes: basketball, running, and tennis. Sales of the tennis shoes have fallen off. Palmer is considering several
Palmer Co manufactures a variety of athletic shoes: basketball, running, and tennis. Sales of the
tennis shoes have fallen off. Palmer is considering several options: drop the tennis shoe line;
replace the tennis shoe line with golf shoes; or retool the tennis shoe line to make
Airtennies Price and cost data are as follows:
Basketball Running Tennis Golf Airtennies
Price $ $ $ $ $
Variable costunit $ $ $ $ $
Fixed costs $ $ $ $ $
Number of units
If the tennis shoe line is dropped, the $ fixed cost is totally avoidable.
Required:
Calculate the impact on operating income, using relevant amounts only, for keeping the
tennis shoe line.
Calculate the impact on operating income, using relevant amounts only, for option
Calculate the impact on operating income, using relevant amounts only, for option
Calculate the impact on operating income, using relevant amounts only, for option
Which option is best?
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