Part 3: Goals, Objectives & Final Decision for Phoenix HospitalSection A

BPhoenix Hospital 5-Year Strategic Plan Scenario

For our project we will define:

• Goals as broad primary outcomes desired; what we would like to accomplish
• Objectives as measurable; should contain a number
• Strategies as the approach taken to achieve the objectives; the "why" of our actions

1. Make Phoenix Hospital the preferred hospital in Hanover County by employees and consumers.
2. Make Phoenix Hospital known as the hospital with the most advanced use of technology in the region (including computer and diagnostic technology).
3. Make Phoenix Hospital known as the employer of choice in Hanover County.
4. Make this coming year the most profitable year ever.
5. Ensure Phoenix Hospital meets all accreditation requirements under the latest CMS regulations.

Goal (Select from goals listed above. Goals can be used multiple times)	Objectives/measurable actions (Measurable outcome desired)	Strategies (The "why" of our actions)	Why this strategy is important
Example: Make our model X automobile a sales leader in the country by year X.	Obtain 60 percent of the sales market as compared with model Y as demonstrated in Consumer Reports annual report.	Persuade buyers that model X has the best visual appeal by marketing to the 30- to 40-year-old market with an upscale campaign.	Marketing specific to 30- to 40-year-old demographic increases the sales in age range that has had lower sales in the past last year.
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Cite at least 1 peer-reviewed, scholarly, or similar reference

Section B

In this section, you will review your work in the Strategic Design Template in order to decide or make recommendation(s) about the 5-year strategic plan for Phoenix Hospital. Prior to making your decision or recommendations, it is important to review your work in this template, compiled research, and faculty feedback.

Writestrategic decision or recommendation for the Phoenix Hospital. Include the following in your paper:

• Identify the decision or recommendations you will make regarding Phoenix Hospital.
• Support your decision with the analysis made throughout this template.
• Identify how the decision or recommendations will support the strategic plan for Phoenix Hospital.
• Evaluate how financial and economic issues in health care will affect your strategic plan.

Cite at least 1 peer-reviewed, scholarly, reference