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Part E - Application of the Marketing Mix ( 4 Ps ) In this part you will develop a marketing mix that suits the targeted
Part E Application of the Marketing Mix Ps
In this part you will develop a marketing mix that suits the targeted customers based on your marketing research questionnaire results
This will require that you develop whatever material required to demonstrate the new productbrand below are some examples but details are in each element of the Ps below:
Name, logo and slogan this should be approved by your teacher before you use it
Sketches of the design and layout
Features adopted in the services
Promotion poster
Pricing strategy
Distribution strategy
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